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Writer's pictureAdam Garrett

The Importance of Choosing a Great Listing Agent

Updated: Apr 16



Many sellers fail to realize how important choosing the right agent is in their home selling process.


Common Mistakes of Sellers Choosing an Agent:

Apathy About Their Agent Choice & Not Comparing in Depth What a Few Agents Actually Offer

Quickly Picking the First Agent That Contacts Them

Picking the Most Persistent Agent

Bandwagon Effect: Not Taking a Close Look at the Agent's Recent Listing Sales for Marketing (No Matter How Many Sales or Reviews They Have)

Picking a "Yes Man", Who Seems the Most Enthusiastic About Your Property, Who Suggests the Highest Price, & who is the Most Agreeable Agent

Not Fact-Checking Agents About Their Experience & Claims

Here are some of the main reasons why your agent choice is so important:

Great Agents Achieve Higher Net Profits

Dealing with Multiple Offer Scenarios

Differences in Agent Honesty, Ethics, & Care for Sellers' Interests

Some Agents Are Much Better at Equipping Sellers Before They Are Ready to Sell

Different Agents Have Different MLS Access & Are Familiar with Different Local Customs, Local Contracts, & Local Resources

Agent Experience: Brand New to Thousands of Personal Past Transactions

Vastly Different Showing Assistance

Agents Have Vastly Different Physical & Digital Resources, w Some Having Much More than Others

Vastly Different Experiences with Agents: Check Their Reviews

For more details, see:


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